Filmed over 3 months this fall in B.C, thanks to everyone that helped make it happen! – Paul Genovese
This is a story about friends, adventure and life in General.
In 1994, Bryan Fox’s dad bought a 1975 GMC Vandura. Its name? General. Its purpose? Family surf/skate/snow missions from Baja to Baker. General served the Foxes on countless good trips before the kids reached adulthood and they gave the van to a friend in Mexico. Fast forward a few decades and Bryan was given the chance to own General. Within a day, he was on a flight.
Within months, he was kicking off a new trip in General. The next several weeks were spent surfing, fishing, hunting, split boarding and meeting people. They shared old stories. They created new ones. They lived a simple life and they focused on the things that really matter.
Skiing at Brian Head Resort is like skiing on the surface of Mars. But this southern Utah resort, located just miles from the iconic red rocks of Cedar Breaks National Monument and Zion National Park, is the highest in the state, with a base at 9,600 feet. The air is thin up there and the snow is dry, making Brian Head a must-visit on powder days.
With Harry Bryant, Mikey Feb and Dylan Graves