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Louif Paradis’ name wasn’t always synonymous with street snowboarding. That took work. Day after day, Louif grew up snowboarding the streets of Quebec City, focusing on simply riding his best, keeping his style on point, and riding spots that were unique and original. This dedication came from visualizing tricks it in his head and countless attempts

Louif’s not loud, flashy, obnoxious or gaudy. He’s soft-spoken, meticulous, inspired by his friends, and interested in improving his life and his riding. And that is why adidas Snowboarding is please to Welcome: Louif

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I had a pretty eventful season traveling to Jackson, PC, Big Bear, Tahoe to compete in the Banzai Tour, ride at Miss Super Park, and of course riding my home Mountain, Mammoth. These are a collective of my favorite and most memorable shots I was able to gather from the season. I hope ya’ll enjoy.

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Kite Sisters introduces “NorthShore Souls” the film of the exclusive Women´s only Kite, Surf & Yoga Trip in the NorthShore of Peru.

The surf and kite spots that appear in this video include Mancora, Vichayito, Pocitas, Los Organos, El Ñuro and Lobitos.

A kite and surf road trip chasing the wind and waves conditions along the area; sessions with whales and dolphins and a great and fun group of women that got the best from this South American prime surf destination.

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