Last week I was telling you about my day at the Action Sports Retailer (ASR) trade show in San Diego. This is where the companies involved in the action sports industry show off their new products.
I mentioned that I was amazed that some of the biggies in the surfing industry did not attend this year and one of them was Billabong. Well I was wrong on that one — they were there and I just somehow missed them. This is not surprising as I am a total geek at these shows.
Anything catches my eye, possibly the butt floss sting bikini booth or …Â More info
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I know it’s old news that Gatorade has come on to the BMX scene, since they announced their first BMX sponsorship with Nigel Sylvester this past January. But what isn’t old news is what their intentions and plans are for this huge can of worms they’ve now opened. I conducted an interview with the Team Manager Kenny Mitchell to find out more. I don’t know about you, but I had a million questions running through my head when I read that Gatorade is poking its head into the BMX scene. I mean, Gatorade is HUGE. They sponsor just about every one …Â More info
The most talked about ATV film of 2009 has just received a nod from the leading Action Sports film awards. For the 6th year in a row, a Premis film has been nominated for Best Quad Video of the Year, this year The Factory has caught their eye.
“To be honest, I’m not very surprised.†Premis President, Brad Phillips confidently stated… More info
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After the success of this summer’s Northern Beaches Tandem Surfing Tour, Manly Surf School in Partnership with Nalu Association will be organizing another original tandem surfing event at Manly’s North Steyne Beach on Valentine’s Day week end: The Gentleman Surfer Week End.
Big tandem boards will be on hand and tandem surfing specialist Fred and Aurelie will be here to advise local surfers on the ancient and romantic art of tandem surfing, where couples grace the surf together on a single board. …Â More info