Stoked News – News, Videos, surf, skateboard, snowboard, motorsports, action sports » Blog Archive » Business – Volcom Parent Company PPR Changes Name To Kering
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Press Release:

Following a complete transformation, the Group is changing its name to reflect its new identity.

The Group’s change of name will be subject to the approval of the annual general meeting to be held on 18 June 2013.

Since 2005, PPR has undertaken a radical transformation. In a few months’ time, the new Group will have left the distribution sector completely. From a conglomerate focused on primarily European distribution activities, in the space of a few years, PPR has become a cohesive, integrated and international group.

It is now focused on a single business: apparel and accessories, across two fast growing segments: Luxury and Sport & Lifestyle brands.

PPR has developed a portfolio of powerful complementary brands, all with great potential for organic growth: Gucci, Bottega Veneta, Saint Laurent, Alexander McQueen, Balenciaga, Brioni, Christopher Kane, Stella McCartney, Sergio Rossi, Boucheron, Girard-Perregaux, Jeanrichard, Qeelin, Puma, Volcom, Cobra, Electric and Tretorn.

“Changing our identity is   …  More

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