Once again, Paris Hilton has demonstrated the exceptional power of a global brand. The model and reality TV star garnered skepticism when she announced the launch of a motorsports division in December. After speeding past all competitors on the Grand Perx moto race course in Spain May 18, Ms. Hilton & Co. are now being recognized as a force to be reckoned with.
Almost as amazing to motorcycle racing veterans, the winning driver  … Details
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