The tourism industry helped draw more than one million Australian visitors across the Tasman in the year to May, and it now wants extra marketing dollars for other markets.
Visitors arriving at Christchurch airport from Melbourne and Sydney were welcomed yesterday with a party hosted by top brass from Tourism New Zealand and Christchurch & Canterbury Tourism.
Australia is New Zealand’s biggest market, contributing about $1 billion in visitor spending a year.
In March, the Government gave an additional $2.5 million for promotional work in Australia. Such campaigns, combined with cheap airfares have drawn Australians to New Zealand for a holiday rather than traditional destinations such as Bali or Britain…Â Details