Stoked News – News, Videos, surf, skateboard, snowboard, motorsports, action sports » Blog Archive » Automobile NASCAR – Tight sponsor market weakens “silly season”
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It was May 2007 when reports of Dale Earnhardt Jr.’s well-choreographed move to Hendrick Motorsports surfaced. It was April a year ago when Tony Stewart’s intent to buy a team was revealed.

These early season blockbusters set the NASCAR dominoes in motion, leading to a flurry of driver and sponsor changes that shook up the sport each of the past two years.

But as the 2009 calendar flipped past April and May, team owners and marketers found themselves still shopping for companies to fill out this year’s sponsor lineup, in addition to selling for 2010…  Details

This entry was posted on Thursday, June 4th, 2009 at 2:58 pm and is filed under Automobile, NASCAR. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.

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