Forget about downhill skiers, hockey players and figure skaters. The most famous — and marketable — athlete expected to go for gold at the 2010 Winter Olympics in Whistler is a snowboarder.
It’s much more likely you know him, and his mop of long, curly red hair, from magazine covers or Hewlett-Packard Co. commercials than for his seemingly impossible 1260s — 31/2 full rotations, picture a spinning top — as he explodes from the steep walls of a snowboard halfpipe at the X Games.
Shaun White, already a star before gold at the Turin Games in 2006 launched him to …Â More info
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