Archive for the ‘Motorcycle’ Category
It’s one thing to write a new story, to start with a blank sheet and create something fresh from the ground up. This is how Polaris built its Victory brand, meeting with considerable success. This isn’t easy—not by a long shot—but there’s a certain freedom in doing things on your own terms, without history weighing a project down. Reviving the iconic Indian Motorcycle line—Polaris’ second motorcycle act—is something different altogether. Not only does the company have to create a new generation of compelling, marketable Indian motorcycles, but it also has to tend to all the memories, desires, and expectations—both good and bad—consumers inevitably associate with America’s oldest motorcycle brand. No easy job there … More
Ever wonder what a Paris Hilton Flip looks like? What about an Oxecutionar, or even a 9 O’Clock? And no, we’re not just making those up…the top FMX riders in the world did. Take a look at this freestyle motocross tricktionary, where the best of the best give us a first hand look at these oddly named tricks and what they look like in action.
Join Lexus the Dirt Bike Dog and James Stott for an epic ride across the dunes of Little Sahara, Utah.
4800km via motorbike across Southeast Asia. Grand journey!