The Citroen C4 WRC HYbrid4 takes to the stages
The day after the fourth round of this year’s WRC season in Portugal, which was won by the C4 WRC, Citroen Racing did some testing with the Citroen C4 WRC HYbrid4 concept car on an asphalt road close to Faro. Spanish star Dani Sordo was at the wheel.
Having been born out of the Citroen Racing team’s creative desire to perfect a competitive yet innovative racer, the Citroen C4 WRC HYbrid4 project met with a warm reception when it was presented at the Paris Motor Show. The concept went on to make a hit at the Bologna Motor Show and then …Â Details
Darrick Antell Jr. of Greenwich is selling real estate — on his race car.
The young driver, a Cornell University freshman, plans to race the Atlantic Championship and Formula BMW this summer and is seeking advertisements to ornament his car.
However, Antell is looking beyond the usual ads for motor oil and chewing tobacco.
“There’s an endless amount of possibilities that companies can benefit from this, like investment companies in Greenwich. There’s a demographic of viewers (at the races) that use these companies for financing,” he said.
“You can choose to sponsor the entire car, which some people do to generate massive brand awareness,” said Antell, who plans on studying mechanical engineering.
Sponsoring a whole car costs from $25,000 to $35,000 for the Atlantic series, while the Formula BMW race runs $15,000 to $20,000. Big business logos cost about $10,000 for both sides of a vehicle, small logos range from $1,000 to $2,000…Â Details
Midnight Club: Los Angeles
Rockstar Games
Rating: T (Teen)
Playstation 3/ Xbox 360
Midnight Club: Las Angeles (MC:LA) is the latest in Rockstar’s Midnight Club franchise, and does an excellent job as it successor. MC:LA drops players into the fast-paced, NOS-fueled world of underground street racing in Los Angeles. You start from scratch with an old beater car and work your way up the ranks, earning respect, parts, and new cars along the way-not to mention precious money. As with previous installments, LA’s strong point is the full customization of the cars. Players can change everything from gauges and wheels to paint color, exhausts, NOS tanks, and virtually anything they can stick on to their cars…Â Details
[ad#cor1]