Sports cars go fast … no one disputes that. However, the Dunlop-equipped BMW M3 racing cars of the BMW Rahal Letterman Racing Team are demonstrating that a new race team can get “up to speed†quickly, as the team posted its first podium finish in just the second race of the 2009 American Le Mans Series (ALMS) season.
In the April 4 Acura Sports Car Challenge of St. Petersburg, the No. 92 M3 of BMW Rahal Letterman Racing …Â Details
Darrick Antell Jr. of Greenwich is selling real estate — on his race car.
The young driver, a Cornell University freshman, plans to race the Atlantic Championship and Formula BMW this summer and is seeking advertisements to ornament his car.
However, Antell is looking beyond the usual ads for motor oil and chewing tobacco.
“There’s an endless amount of possibilities that companies can benefit from this, like investment companies in Greenwich. There’s a demographic of viewers (at the races) that use these companies for financing,” he said.
“You can choose to sponsor the entire car, which some people do to generate massive brand awareness,” said Antell, who plans on studying mechanical engineering.
Sponsoring a whole car costs from $25,000 to $35,000 for the Atlantic series, while the Formula BMW race runs $15,000 to $20,000. Big business logos cost about $10,000 for both sides of a vehicle, small logos range from $1,000 to $2,000…Â Details
Midnight Club: Los Angeles
Rockstar Games
Rating: T (Teen)
Playstation 3/ Xbox 360
Midnight Club: Las Angeles (MC:LA) is the latest in Rockstar’s Midnight Club franchise, and does an excellent job as it successor. MC:LA drops players into the fast-paced, NOS-fueled world of underground street racing in Los Angeles. You start from scratch with an old beater car and work your way up the ranks, earning respect, parts, and new cars along the way-not to mention precious money. As with previous installments, LA’s strong point is the full customization of the cars. Players can change everything from gauges and wheels to paint color, exhausts, NOS tanks, and virtually anything they can stick on to their cars…Â Details
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