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Tesla isn’t even present at this year’s Detroit show—typical for a company that shuns the traditions of the hidebound auto industry. But it’s a topic of conversation nonetheless, as industry insiders speculate over whether the company can iron out manufacturing snafus that have marred the launch of its first mainstream vehicle, the Model 3 sedan. Tesla desperately needs the cash flow from vigorous Model 3 sales, yet production has stalled due to problems with the big batteries that power all Tesla electrics.

“As somebody said about health care, production is complicated,” Rebecca Lindland of Cox Automotive said during a presentation for journalists at the Detroit show. “Tesla has got to get Model 3 production figured out.”   …  More

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…Boardriders, Inc., a global action sports and lifestyle company that owns and operates the Quiksilver, Roxy, and DC Shoes brands, announced today that it has signed a definitive agreement to acquire all of the shares of Billabong International Limited (ASX:BBG). The combination of Boardriders and Billabong will create the world’s leading action sports company with sales to over 7,000 wholesale customers in more than 110 countries, owned e-commerce capabilities in 35 countries, and over 630 retail stores in 28 countries. The combined company will include some of the most coveted brands in the industry as Billabong, RVCA, Element, VonZipper, and Xcel are added to the Boardriders family of brands  …  More

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When Vermont’s snowiest ski area got into legal trouble, Steve Wright stepped up to the plate to save it

After the U.S. government put Vermont’s Jay Peak into receivership last year amid alleged ethics violations by the resort’s owners (who, among other allegations, used government investing tools to enrich themselves under the guise of capital improvements), employees and passholders were largely left in the dark about the future of their beloved ski area.

Caught squarely in the middle was then chief marketing officer Steve Wright   …  More

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It’s hard to talk about the motorcycle industry in 2017 without talking about Indian Motorcycles. Sales for the Polaris-owned brand have been soaring with double-digit growth while another American cruiser brand which will remain nameless is struggling. Motorcycle sales in the States are down overall but that hasn’t stopped Indian from growing its market share in big bikes from three percent to ten percent in just one year. The boys in Milwaukee still have a comfortable lead in the segment, but the gap is closing faster than anyone could have predicted.

So what’s the secret? What’s the special sauce behind Indian’s success? We reached out to Indian’s marketing director Reid Wilson to find out   …  More

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