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The first ever TransAtlantic Windsurf Race (TAWR) is celebrating its 15th anniversary. In September 1998, windsurfers from USA, UK, France and Greece set sail from St. John’s Newfoundland, in Canada.

Louie Hubbard, organizer of the TransAtlantic Windsurf Race, had just lived a near-death experience in the middle of the Atlantic Ocean with his yacht, in 1993, when the idea emerged.

“When you’ve been doing something for four years non-stop   …  More

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For the first New Balance numeric video the team focused on the home of cinema and celebrity, Los Angeles, California.

They searched the spaces between the glamour, the fortune and the broken promises. They found that beneath its dazzling surface L.A. is as real and raw as any major metropolis on earth. Skate spots abound in the side-streets and  empty school yards of this glitzy place in the sun.

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