{"id":25955,"date":"2010-01-03T11:02:51","date_gmt":"2010-01-03T18:02:51","guid":{"rendered":"http:\/\/www.stokednews.com\/?p=25955"},"modified":"2010-01-03T11:02:51","modified_gmt":"2010-01-03T18:02:51","slug":"automobile-f1-f1-is-proving-too-costly-for-car-makers","status":"publish","type":"post","link":"http:\/\/www.stokednews.com\/?p=25955","title":{"rendered":"Automobile F1 &#8211; F1 is proving too costly for car makers"},"content":{"rendered":"<p style=\"text-align: left;\">The five car manufacturers that owned Formula One teams last year needed to sell over 25,000 cars to break even on their investment in the sport, according to new research<\/p>\n<p style=\"text-align: left;\">Ferrari, Mercedes, BMW, Renault and Toyota spent a total of \u00e2\u201a\u00ac608m (\u00c2\u00a3539m) on F1, but in the year to date they sold 1.7m fewer vehicles than in 2008, leading to the latter three car manufacturers cutting their involvement in the sport.<\/p>\n<p style=\"text-align: left;\">F1&#8217;s industry monitor Formula Money calculated the number of cars the manufacturers needed to sell in order to cover their cost of competing\u00c2\u00a0 &#8230;\u00c2\u00a0 <a href=\"http:\/\/www.telegraph.co.uk\/finance\/newsbysector\/transport\/6925221\/F1-is-proving-too-costly-for-car-makers.html\" target=\"_blank\">Details<\/a><\/p>\n<p style=\"text-align: left;\"><a href=\"http:\/\/www.stokednews.com\">www.stokednews.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The five car manufacturers that owned Formula One teams last year needed to sell over 25,000 cars to break even on their investment in the sport, according to new research Ferrari, Mercedes, BMW, Renault and Toyota spent a total of \u00e2\u201a\u00ac608m (\u00c2\u00a3539m) on F1, but in the year to date they sold 1.7m fewer vehicles [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7,21],"tags":[],"class_list":["post-25955","post","type-post","status-publish","format-standard","hentry","category-automobile","category-formula-1-indy-cars"],"_links":{"self":[{"href":"http:\/\/www.stokednews.com\/index.php?rest_route=\/wp\/v2\/posts\/25955","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.stokednews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.stokednews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.stokednews.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.stokednews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=25955"}],"version-history":[{"count":1,"href":"http:\/\/www.stokednews.com\/index.php?rest_route=\/wp\/v2\/posts\/25955\/revisions"}],"predecessor-version":[{"id":25956,"href":"http:\/\/www.stokednews.com\/index.php?rest_route=\/wp\/v2\/posts\/25955\/revisions\/25956"}],"wp:attachment":[{"href":"http:\/\/www.stokednews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=25955"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.stokednews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=25955"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.stokednews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=25955"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}