{"id":2528,"date":"2009-03-05T10:19:54","date_gmt":"2009-03-05T18:19:54","guid":{"rendered":"http:\/\/www.stokednews.com\/?p=2528"},"modified":"2009-03-17T17:11:54","modified_gmt":"2009-03-18T00:11:54","slug":"penske-verizon-succeed-with-new-business-model","status":"publish","type":"post","link":"http:\/\/www.stokednews.com\/?p=2528","title":{"rendered":"NASCAR &#8211; Penske, Verizon succeed with new business model"},"content":{"rendered":"<p>The 2009 racing season has resulted in a couple new brands appearing in NASCAR&#8217;s Cup Series, namely Penske Championship Racing and Verizon Championship Racing; but the big picture is &#8220;business as usual.&#8221;<\/p>\n<p>The inset in that big picture, though, is a totally re-branded No. 12 Dodge fielded in the Cup Series by motorsports mogul and veteran owner Roger Penske.<\/p>\n<p>The past several years have seen uncertainty in many facets of the business world, and NASCAR&#8217;s premier racing series hasn&#8217;t been exempt. Sprint Nextel signed a 10-year entitlement deal that began in 2004 with the Nextel Cup Series, which in 2008 was re-branded the Sprint Cup Series&#8230;..\u00c2\u00a0 <a href=\"http:\/\/www.nascar.com\/2009\/news\/features\/03\/04\/enterprise.drodman.penske.verison.jallgaier.dstremme\/\" target=\"_blank\">Details<\/a><\/p>\n<div>\n<center><br \/>\n[ad#cor1]<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The 2009 racing season has resulted in a couple new brands appearing in NASCAR&#8217;s Cup Series, namely Penske Championship Racing and Verizon Championship Racing; but the big picture is &#8220;business as usual.&#8221; The inset in that big picture, though, is a totally re-branded No. 12 Dodge fielded in the Cup Series by motorsports mogul and [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7,22],"tags":[],"class_list":["post-2528","post","type-post","status-publish","format-standard","hentry","category-automobile","category-nascar"],"_links":{"self":[{"href":"http:\/\/www.stokednews.com\/index.php?rest_route=\/wp\/v2\/posts\/2528","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.stokednews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.stokednews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.stokednews.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.stokednews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2528"}],"version-history":[{"count":3,"href":"http:\/\/www.stokednews.com\/index.php?rest_route=\/wp\/v2\/posts\/2528\/revisions"}],"predecessor-version":[{"id":4381,"href":"http:\/\/www.stokednews.com\/index.php?rest_route=\/wp\/v2\/posts\/2528\/revisions\/4381"}],"wp:attachment":[{"href":"http:\/\/www.stokednews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2528"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.stokednews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2528"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.stokednews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2528"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}