{"id":120022,"date":"2016-06-29T20:37:32","date_gmt":"2016-06-30T03:37:32","guid":{"rendered":"http:\/\/www.stokednews.com\/?p=120022"},"modified":"2016-06-29T20:38:24","modified_gmt":"2016-06-30T03:38:24","slug":"billabong-sells-sector-9-skate-business-for-more-than-16-million","status":"publish","type":"post","link":"http:\/\/www.stokednews.com\/?p=120022","title":{"rendered":"Billabong sells Sector 9 skate business for more than $16 million"},"content":{"rendered":"<p>Surfwear giant Billabong will offload its longboard skate hardware brand, Sector 9, for about $16 million to a US sports company to focus on its \u201cbig three\u201d brands.<\/p>\n<p>Billabong said the $US12 million ($A16.4 million) sale was not the start of a sell-off of smaller brands but part of the company\u2019s strategy to focus on the three larger brands under its umbrella.<\/p>\n<p>\u201cOur priority as a company has been\u00a0\u00a0 &#8230;\u00a0 <a href=\"http:\/\/www.goldcoastbulletin.com.au\/business\/burleighbased-surfwear-giant-billabong-sells-sector-9-skate-business-for-more-than-16-million\/news-story\/64a7a1eb26f7f29089cd1de7e797edf5\" target=\"_blank\">More<\/a><\/p>\n<p><a href=\"http:\/\/www.stokednews.com\" target=\"_blank\">Stoked News<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Surfwear giant Billabong will offload its longboard skate hardware brand, Sector 9, for about $16 million to a US sports company to focus on its \u201cbig three\u201d brands. Billabong said the $US12 million ($A16.4 million) sale was not the start of a sell-off of smaller brands but part of the company\u2019s strategy to focus on [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,84,77,11,59],"tags":[],"class_list":["post-120022","post","type-post","status-publish","format-standard","hentry","category-board-sports","category-action-sports-business-news","category-fashion","category-misc","category-skateboard-mountain-board"],"_links":{"self":[{"href":"http:\/\/www.stokednews.com\/index.php?rest_route=\/wp\/v2\/posts\/120022","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.stokednews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.stokednews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.stokednews.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.stokednews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=120022"}],"version-history":[{"count":2,"href":"http:\/\/www.stokednews.com\/index.php?rest_route=\/wp\/v2\/posts\/120022\/revisions"}],"predecessor-version":[{"id":120024,"href":"http:\/\/www.stokednews.com\/index.php?rest_route=\/wp\/v2\/posts\/120022\/revisions\/120024"}],"wp:attachment":[{"href":"http:\/\/www.stokednews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=120022"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.stokednews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=120022"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.stokednews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=120022"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}