{"id":104125,"date":"2015-03-08T09:39:57","date_gmt":"2015-03-08T16:39:57","guid":{"rendered":"http:\/\/www.stokednews.com\/?p=104125"},"modified":"2015-03-08T09:39:57","modified_gmt":"2015-03-08T16:39:57","slug":"burton-finds-opportunity-selling-snowboards-in-china","status":"publish","type":"post","link":"http:\/\/www.stokednews.com\/?p=104125","title":{"rendered":"Burton finds opportunity selling snowboards in China"},"content":{"rendered":"<p>Jake Burton is taking his snowboards to China. If things break right for him, maybe the Winter Olympics will end up there, too.<\/p>\n<p>Unwilling to bow to the narrative that business must be suffering as snowboarding&#8217;s growth flattens, the man who brought the sport to the masses has opened five dozen stores in a country with only around 50,000 riders but an overall population of 1.35 billion.<\/p>\n<p>&#8221;It&#8217;s a huge\u00a0\u00a0 &#8230;\u00a0 <a href=\"http:\/\/www.foxsports.com\/olympics\/story\/burton-finds-opportunity-selling-snowboards-in-china-030715\" target=\"_blank\">More<\/a><\/p>\n<p><a href=\"http:\/\/www.stokednews.com\" target=\"_blank\">Stoked News<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Jake Burton is taking his snowboards to China. If things break right for him, maybe the Winter Olympics will end up there, too. Unwilling to bow to the narrative that business must be suffering as snowboarding&#8217;s growth flattens, the man who brought the sport to the masses has opened five dozen stores in a country [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[84,4,52],"tags":[],"class_list":["post-104125","post","type-post","status-publish","format-standard","hentry","category-action-sports-business-news","category-snow","category-snowboard"],"_links":{"self":[{"href":"http:\/\/www.stokednews.com\/index.php?rest_route=\/wp\/v2\/posts\/104125","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.stokednews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.stokednews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.stokednews.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.stokednews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=104125"}],"version-history":[{"count":1,"href":"http:\/\/www.stokednews.com\/index.php?rest_route=\/wp\/v2\/posts\/104125\/revisions"}],"predecessor-version":[{"id":104126,"href":"http:\/\/www.stokednews.com\/index.php?rest_route=\/wp\/v2\/posts\/104125\/revisions\/104126"}],"wp:attachment":[{"href":"http:\/\/www.stokednews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=104125"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.stokednews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=104125"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.stokednews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=104125"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}