{"id":102587,"date":"2015-01-19T10:00:13","date_gmt":"2015-01-19T17:00:13","guid":{"rendered":"http:\/\/www.stokednews.com\/?p=102587"},"modified":"2015-01-19T20:07:30","modified_gmt":"2015-01-20T03:07:30","slug":"inside-the-american-ski-lab-that-produces-gold-medals","status":"publish","type":"post","link":"http:\/\/www.stokednews.com\/?p=102587","title":{"rendered":"Inside the American ski lab that produces gold medals"},"content":{"rendered":"<p style=\"text-align: left;\">At the end of 2011, David Wise was trying to make his way on the halfpipe circuit. He had shown potential, winning some smaller contests, but had struggled with injuries, including a torn ACL. He was shopping around for a new ski sponsor. More than a big contract, Wise wanted ski specifically made for skiing halfpipe. 4FRNT, the independent, athlete-owned company out of Salt Lake City, meanwhile was looking for a halfpipe skier to round out their team. 4FRNT owns their own ski laboratory called The White Room, where skier Eric Hjorleifson was already hand-making his pro models Renegades. They told Wise they could make him whatever ski he wanted\u00a0 &#8230;\u00a0 <a href=\"http:\/\/www.grindtv.com\/action-sports\/snow\/post\/4frnt\/\" target=\"_blank\">More<\/a><\/p>\n<p style=\"text-align: left;\"><a href=\"http:\/\/www.stokednews.com\" target=\"_blank\">Stoked News<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>At the end of 2011, David Wise was trying to make his way on the halfpipe circuit. He had shown potential, winning some smaller contests, but had struggled with injuries, including a torn ACL. He was shopping around for a new ski sponsor. More than a big contract, Wise wanted ski specifically made for skiing [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[51,4,73],"tags":[],"class_list":["post-102587","post","type-post","status-publish","format-standard","hentry","category-skiing","category-snow","category-video-general"],"_links":{"self":[{"href":"http:\/\/www.stokednews.com\/index.php?rest_route=\/wp\/v2\/posts\/102587","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.stokednews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.stokednews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.stokednews.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.stokednews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=102587"}],"version-history":[{"count":2,"href":"http:\/\/www.stokednews.com\/index.php?rest_route=\/wp\/v2\/posts\/102587\/revisions"}],"predecessor-version":[{"id":102595,"href":"http:\/\/www.stokednews.com\/index.php?rest_route=\/wp\/v2\/posts\/102587\/revisions\/102595"}],"wp:attachment":[{"href":"http:\/\/www.stokednews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=102587"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.stokednews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=102587"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.stokednews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=102587"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}